Q4: Please tell us about the particular points you addressed in the design process for the GZ-X900.
The GZ-X900 took two and a half years from the start of design to product release. In that process, we worked together with engineers to devise the structure while manufacturing and considering various prototypes.

Q3: From the design perspective, how does the GZ-X900 differ from conventional video cameras?
The GZ-X900 is a personal tool that an individual can carry around and enjoy on a daily basis. In other words, it has been designed more for personal use, where the user films elements of their daily life in a casual manner, rather than filming family-oriented events.

Q2: Specifically, what characteristics are found in the design of the GZ-X900?
The compact form of the GZ-X900 is the result of meeting requirements that contradict one another. We packed in all of the advanced technologies we could offer while pursuing a lighter, thinner and smaller size for improved portability.

"The GZ-X900 is a new, personal tool that can be carried around at all times, allowing you to enjoy various opportunities for photography," says Mr. Miyamori, the chief designer of GZ-X900. We asked Mr. Miyamori about his thoughts as a designer and as a user of this product.

Q1: Let me first ask about the concept behind the basic design of the GZ-X900.
Our design philosophy here at JVC is "Resonant Vanguard." Staying ahead of customer demands, we create new value through a design that exceeds expectations.